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A transformational approach to learning, understanding and putting into practice the building blocks of selling and persuasion vis-à-vis the 9 communication styles of customers
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A scientific workshop that balances the hard skills (hardware) and the soft skills (emotional quotient, human relations techniques such as adapting to styles, interpreting verbal and non-verbal cues, etc.) making participants more confident in dealing with any type of customer
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Focuses on customer needs, wants and styles teaching participants to adapt and customize approaches, presenting benefits and value-in-use (VIU)
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Simplifies the selling and persuasion process with practical models and exercises
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Provides and easy-to-follow coaching process to sustain skill development and performance

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A systematic approach to organizing, preparing and conducting meetings with target clients.
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Develops & enhances the confidence level of sales teams in handling group dynamics and getting commitments during large meetings with customers.